Insights is a commonly understood term that is used across various fields and approaches of problem solving. It is typically understood as something that gives the problem solver or the researcher a deeper understanding of the audience.
We might then ask - whats so different about insights in the context of HCD+ASRH? Why is it important to take a deeper look at the role they play in HCD+ASRH?
The answer to those questions lie in ’how insights are generated using the HCD process’ and more importantly how they are used to develop a solution that is actually human-centered (i.e. aligned with the needs and desires of adolescents).
Insights generated using HCD in ASRH typically include an understanding of the adolescent/young person’s life outside of just the SRH topic that the program maybe trying to address. This approach of understanding more than just the SRH topic gives practitioners a holistic understanding of young people’s lives and contexts and where SRH sits within it. It takes into account that a young persons life is complex and varied. Not only does this align with the idea of looking at the young person as human (someone with dreams, relationships, mindsets, cultural contexts etc) but it also helps develop solutions that actually truly resonate with them.
This takes us to the second point - insights in the HCD process are not stagnant. They are not just generated at the start of the project. They evolve through the process of developing a solution alongside the solution itself. Some insights may get refined further to develop a deeper understanding of the young person in the context of the solution, and sometimes new insights may emerge at later stages of the HCD process when testing solutions. HCD provides the methods and tools that allow for this interaction between insights and solutions to happen continuously - with both informing each other throughout the process.
Developing an understanding of insights and how they impact the creation of human-centered solutions is crucial because as practitioners it allows us to do HCD in a more enhanced and deliberate manner, and helps us create solutions that are uniquely aligned to our young peoples contexts and lives.